Partnerships between two people (which seems to be the best combination) have brought us parings now synonymous with business and have given us some of the greatest success stories of modern times. Names such as Gates/Allen, Yang/Filo, Hewlett/Packard and Page/Brin, just to name a few.

Most of my business ventures include a partner (and in some cases 2) because they bring a perspective that is impossible for me to have on my own, they distribute the work load and allow me to focus on doing the things I am strong at rather than trying to muscle my way through the things I am not. It should go without saying that you should seek out the right partner but the journey can be much more fulfilling and enjoyable when you share a common vision with someone else.

Recently, one of my partners and I were having our standing weekly call to catch up (we live states apart) and during that conversation he made a comment that sparked a new idea for me. Suddenly a new revenue stream revealed itself without us even trying. It is for exactly that reason, and the countless other examples I could give you, that I would suggest partnering up with someone if you are starting or trying to grow/expand your business. There are 101 ways to structure that partnership to make it work for you both but partnering/aligning yourself with good, motivated, hard working and smart people will pay off in ways you just can't imagine on your own.

Share with us a partnership success story of your own...

Labels: alliances, partners